AI is Revolutionizing B2B Market Segmentation: Key Trends and Applications in 2025

In the ever-evolving and highly competitive B2B landscape, customer segmentation plays a critical role in helping businesses optimize their marketing strategies and reach the right target audience. However, with the massive volume and complexity of data today, traditional segmentation methods are becoming increasingly ineffective. This is where Artificial Intelligence (AI) emerges as a game-changing solution—enabling […]